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Measuring the success of an M&A transaction can be a complex process that involves analyzing various factors. How do you measure success of a deal in your company?
Based on my experience believe the following key indicators are important to measuring the success of M&A transaction:
1. Financial Performance
2. Synergy Achievement
3. Market Position
4. Employee Retention
5. Customer Retention
6. Stakeholder Value
Do you see any others based on your experience?
Enhanced brand equity and a general reduction in the risk level of the corporation are also good indicators of success.
I´d like to add Employee satisfaction survey results
I would also add ‘buy vs build’ analysis and ‘speed to market’ if the purpose of the M&A was to acquire new capabilities & expertise
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