Buyer Synergies trade-off

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    davide lagrasta
    Participant

    I would like to point out what it seems to be quite a trade-off with respect to the buyer synergies. On the one hand, in fact, it is reasonable if not desirable to engage the counterparty asap with respect to the synergies the buyer has in mind in order to performe e reality check and be sure to avoid the risk to overestimate just apparent synergies and be ready to integrate them in the proper way. On the other hand, however, it could be also wise to avoid to be crystal clear about the potential synergies in the negotiation and DD phase since, as a buyer, you may not want to include fully the synergies in the price negotiation. What would you suggest as the best strategy to make a good balance about it?

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