August 3, 2019 at 8:01 am
#37357
Josh Liang Wee Ooi
Participant
The cultural part is very interesting, not withstanding communication but also in terms of getting the best information available. Documentary diligence aside, understanding more about the business, the elements that drive it and possible red flags in the business really comes from interaction and speaking with the people within a target. To understand both the national culture and the company culture is an integral part of the DD as it not only affects integration but also helps with being able to identify possible issues that may be present.